Sometimes, when things aren’t working, you can either stand still or suck up your pride and make a change.
After a bit of soul-searching and feedback from a few of my wonderful clients, I’ve had a change of heart over my current 2013 portrait pricing. The fact is, my new pricing structure just wasn’t working. And while I was trying to move away from the über cold shoot-n-burn method of photography, I was alienating those of you who really find value in digital files.
I completely recognize the desire to obtain the digital files. After all, we live in the digital era where there are more ways than ever to utilize images. But in reality, we all lead busy, busy lives. And while you may get to uploading your images to facebook, more often than not, your images remain untouched on your computer. That is what fed my desire to create a pricing structure where my clients are encourage to purchase showpiece items that they will enjoy not only today, but for years to come.
So, that brings me to the new pricing. It’s sorta the best of both worlds. Instead of offering a purely á la carte system, I have developed three stellar collections. Each collection includes both a set number of digital files as well as credit towards high quality prints and products.
There are a few more awesome things in the works for 2013. I will now be offering pre-session consultations to chat in depth about what you want out of your session. Three weeks following your session, we’ll get together again for the viewing of your photos. BONUS: during the viewing session you’ll receive 25% off all prints and products. Pretty cool, eh?
Speaking of products, do you know that I now offer in-house framing? But more about frames and the brilliant Denise of DK Custom Framing in an upcoming blog post.
I care a lot about my clients, every single one of you. And there is absolutely nothing that pleases me more than documenting your families year after year. Thank you for letting me in and for your patience as I figure out this crazy world of running a business. You all rock.
For more information about my new pricing or to chat about the meaning of life, please don’t hesitate to send me a note. Now a picture of sleeping baby, because who doesn’t love sleeping babies?